Adobe Brings Its Creative Tools Directly Into Slack
Adobe just made a big move. You can now use their creative tools directly inside Slack.
Let me break down what is happening.
The Integration
Customers can now use Adobe’s apps like Firefly, Adobe Express, Photoshop, Premiere, Acrobat, InDesign, Illustrator, Stock, Lightroom, and others directly with Slack’s AI chatbot, Slackbot.
In addition, more than 70 Adobe tools will become available in Slack through the Adobe for Slack MCP app.
At launch, this integration will be available to Slack Business+ and Enterprise+ teams.
How It Works
With the Slackbot integration, users can describe what they want to do, and the bot will call the right Adobe tool to complete the task.
Here is the key part. Slackbot takes in the context of the conversations. Users can get information from conversations or Canvas and turn it into PDFs, images, and videos. They can also bring in assets from previous campaigns or the Creative Cloud asset library into a chat and edit them.
No more switching between apps.
Why This Matters
Most people still work in conversational boxes. Productivity and creative companies have been busy adding AI features into their tools. But people are not leaving their chat apps.
This pushes tool providers to make their features available through services like ChatGPT, Claude, and Slack.
This Slack integration comes on the heels of Adobe’s acquisition of Indian marketing intelligence startup Rilo. That deal brought in a six-member team and technology focused on automating marketing workflows. I covered the full acquisition right here.
Adobe is following that trend. Last month, Adobe introduced a similar integration for ChatGPT and is planning to launch a Gemini integration soon.
What Adobe Is Seeing
Deepti Pradeep, senior director for Agentic AI at Adobe, told TechCrunch that people are using Adobe’s tools in other apps for repeatable workflows like batch-editing images or resizing creatives without leaving the app.
She said:
“In focus groups, people talked about the value they get from this experience very clearly: saving time, getting to the outcome they want faster without having to micromanage every step, being able to access Adobe wherever they’re already working. That’s been interesting for us because it’s pushed us to think less about individual edits and more about the larger outcome someone is trying to get to.”
The Competition
Other creative tools like Canva and Figma are also making their capabilities available in chatbots like ChatGPT and Claude.
On the other hand, companies like Anthropic are releasing tighter integrations in Slack, because team context is often captured through those conversations.
Pradeep said that consumers having choices between tools is a good thing, but Adobe has the advantage of providing both creative and productive tools across different modalities.
The Bottom Line
Adobe is bringing more than 70 tools into Slack through Slackbot. Users can edit images, create PDFs, and access Creative Cloud assets without leaving their conversations. The integration is available to Slack Business+ and Enterprise+ teams.
